Brian Ludwig, SVP of Sales at CVENT joins me this week to talk
careers and events.
We talk about:
Staying at CVENT for 19 years
Why you shouldn’t be distracted chasing OTE
Maximizing your ROI at events
Live events are the second most influential channel behind a
company’s website
The importance of pre-show events
Scoring leads from trade shows
Drawing people into your booth
The power of sharing stories internally
There is no substitute for face to face time
About the Podcast
John Barrows is a leading B2B sales trainer and founder of JBarrows Consulting. His clients include Salesforce, LinkedIn, and Okta. Each Week he gives you actionable sales tips to close more business and brings on industry leaders.